Legal
Terms of Use
Version 1.0 · Last updated 18 June 2026 · English version prevails
This document covers Terms of Use, Privacy Policy, Acceptable Use Policy, and Subscription Terms. Use the navigation below to jump to a specific section.
1. Terms of Use
Creative OS is a brand strategy and campaign operating system operated by Z&E Consultoria em Estratégia e Design Ltda. (CNPJ pending), São Paulo, Brazil ("Creative OS", "we", "us").
By accessing or using Creative OS at creative-os.ai, you agree to these Terms. If you are accepting on behalf of a company or legal entity, you represent that you have authority to bind that entity.
1.1 Language. These Terms are published in English, Portuguese, and Spanish. The English version is the authoritative version. In case of conflict between versions, the English text prevails.
1.2 Age requirement. You must be at least 18 years old to create an account. By signing up you confirm you meet this requirement.
[Full Terms of Use — pending lawyer finalisation of v5-RESP]
AI-Generated Content
Creative OS uses artificial intelligence, including Anthropic Claude and Replicate Flux models, to generate strategy documents, campaign plans, creative briefs, and images ("AI Content"). You acknowledge that:
- AI Content is generated automatically and may contain inaccuracies.
- AI Content does not constitute legal, financial, medical, or professional advice.
- You are responsible for reviewing and validating AI Content before use.
- Creative OS does not guarantee that AI Content is original, non-infringing, or fit for purpose.
- You retain ownership of content you input; AI Content generated from your inputs is yours to use.
- We may use anonymised, aggregated data to improve the platform in accordance with LGPD art.12.
2. Privacy Policy
We collect and process personal data in accordance with the Lei Geral de Proteção de Dados (LGPD) — Lei nº 13.709/2018.
Data Controller: Z&E Consultoria em Estratégia e Design Ltda., São Paulo, Brazil. Contact: dpo@creative-os.ai
Data we collect: account information (name, email), usage data, AI-generated content you create, access logs (retained ≥6 months per Marco Civil da Internet art.15), and billing information (processed by Stripe — we do not store card data).
How we use your data: to provide and improve the platform's user-facing features — generating your strategy, briefs, campaigns, and images, authenticating your account, processing billing, and sending service communications. We do not sell your data, and we do not use it for advertising, profiling, or to train third-party AI models.
Subprocessors we share data with: Anthropic (AI text), Replicate / Black Forest Labs (AI images), Supabase (database + auth), Vercel (hosting), Stripe (payments), Resend (email), Google Analytics (web analytics — gated by cookie consent). Data is shared with these processors only to operate the service, never for their independent use.
Google user data: if you sign in with Google, we receive your name, email address, and profile photo to create and authenticate your account. We use this solely to operate your Creative OS account. We do not share Google user data with third parties except the subprocessors above, and we do not use it for advertising or to train AI models.
Data retention & deletion: Account data is retained while your account is active. After account deletion, personal data is permanently deleted within 30 days. Access logs are retained for 6 months as required by law. You may request deletion at any time via your account settings or by emailing dpo@creative-os.ai.
Data protection: data is encrypted in transit and at rest; access is restricted and authenticated. Security procedures are in place to protect the confidentiality of your data.
Your rights under LGPD: access, correction, deletion, portability, and objection to processing. To exercise your rights, email dpo@creative-os.ai.
[Full Privacy Policy — pending lawyer finalisation of v5-RESP]
3. Acceptable Use Policy
You may use Creative OS only for lawful purposes. You may not use Creative OS to:
- Generate content that is illegal, defamatory, or infringes third-party rights
- Produce misleading advertising or deceptive commercial communications
- Attempt to reverse-engineer, scrape, or extract training data from the platform
- Circumvent usage limits or access controls
- Use the platform for competing products without prior written consent
Violations may result in immediate account suspension without refund. To report abuse: abuse@creative-os.ai
[Full AUP — pending lawyer finalisation of v5-RESP]
4. Subscription Terms
4.1 Free Trial. New accounts receive a 90-day free trial of the Starter plan. No credit card is required during the trial. At the end of the trial period, you will be invited to add a payment method to continue using the platform.
4.2 Minimum commitment. Pro and Enterprise subscriptions have a 3-month minimum commitment. By subscribing, you commit to paying for at least 3 months from the date of your first invoice. Cancellation requests submitted during the commitment period will be scheduled for the end of the commitment period, not the end of the current billing cycle.
4.3 Right of withdrawal (B2C only). Individual (non-business) subscribers in Brazil have the right to withdraw from their subscription within 7 (seven) calendar days of the first charge, pursuant to Brazilian Consumer Code (Código de Defesa do Consumidor) art.49. To exercise this right, contact billing@creative-os.ai or use the withdrawal option in your account settings within the 7-day window. A full refund will be issued within 10 business days.
4.4 Billing. Subscriptions are billed monthly in USD. Approximate BRL amounts are shown for reference only. You are responsible for any foreign exchange fees, IOF, or banking charges applied by your card issuer.
4.5 Renewal notice. You will receive email notice at least 30 days before any price increase on your plan.
4.6 Suspension for non-payment. If a payment fails, we will retry for 7 days. If payment cannot be collected after 7 days, your account will be suspended. Suspended accounts retain data for 30 days.
4.7 Cancellation. After the minimum commitment period, you may cancel at any time through your account settings. Cancellation takes effect at the end of the current billing period. Data is retained for 30 days after cancellation, then permanently deleted.
4.8 Plan changes. Upgrades take effect immediately and are prorated. Downgrades take effect at the next billing cycle.
Governing Law & Disputes
These Terms are governed by Brazilian law. For B2C subscribers, disputes shall be resolved in the courts of the consumer's place of residence, as permitted by the Brazilian Consumer Code. For B2B subscribers, disputes shall be submitted to the courts of São Paulo, SP, Brazil.
